Nestlé Pure Life Introduces Clear Cap To Promote Sustainability
By MERCY OMOIKE
THE Nestlé Nigeria has introduced new clear caps across its Pure Life bottled water range to boost recyclability.
The company disclosed this in a statement made available on Tuesday in Lagos.
The statement said the clear caps, first introduced with the launch of the 33cl Nestlé Pure Life bottles, now features on all bottle sizes, excluding Nestlé Pure Life Protect.
It said the clear cap makes it easier for recyclers to identify, sort, and repurpose the material by eliminating the traditional blue colour pigmentation.
According to the company, this helps to reduce plastic waste and promote a circular economy.
“This change reinforces Nestlé Nigeria’s long-term commitment to more sustainable packaging solutions,” said the statement.
The statement quoted the Business Executive Officer, Nestlé Waters, Mr. Olutayo Olatunji, as saying that Nestlé Pure Life, cared for their consumers and for the planet in every possible way.
“We remain passionate about delivering safe, quality water; we’re equally committed to protecting our planet.
“The clear cap is not just a design update; it is a reflection of our deeper commitment to sustainability,” he said.
He said the company was the first and the only water brand to introduce 50 per cent rPET in its bottles, which cuts virgin plastic use by half.
“Every step we take is intentional, aimed at creating a 360-hydration experience that prioritises both people and the planet,” Olatunji said.
As conversations around plastic pollution and environmental responsibility continue to grow, packaging innovation has become a powerful driver of positive change for forward-thinking companies.
It also quoted Victoria Uwadoka, Corporate Communications, Public Affairs and Sustainability Lead, Nestlé Nigeria, as emphasising the company’s commitment to this shift.
Uwadoka said: “At Nestlé, sustainability is not a buzzword; it is a responsibility. Introducing the clear cap represents a meaningful shift in how we design with purpose.
“Across our brand categories, we are thinking beyond function to impact, creating packaging that works for consumers, supports our recycling partners, and protects the planet.”
She said the development contributed to Nestlé’s global ambition to make 100 per cent of its packaging recyclable or reusable by 2025.
“Locally, it reflects the company’s ongoing efforts to enable a more sustainable hydration experience in Nigeria, one that meets evolving consumer needs while preserving natural resources for future generations,” she said.
(NAN)